Lesson 6: Day to Day Marketing Tasks and Schedule Breakdown

Marketing Specialists are required to follow the scheduled marketing tasks assigned including projects. The chart is a guideline of their day-to-day operations.

Note: Projects or assignments are subject to change on a monthly basis.

Sample of Day to Day Tasks:

Sunday

  • Scheduled posts should be shared via buffer

Monday

  • Lead generation/advertising
  • Update website/Share on Google My Business
  • Add job listings/forward resumes
  • Social Media/Schedule Content on Buffer
  • Manage ZOHO Social
  • Assigned projects
  • Daily report/Verify Cyfe report

Tuesday

  • Lead generation/advertising
  • Take two photos of the campus, create, or use for social media listings
  • Schedule/Share Social Media posts using ZOHO Social for daily postings
  • Assigned projects
  • Schedule email campaign
  • Daily report/Verify Cyfe report

Wednesday

  • Lead Generation / Advertising
  • Update ZOHO CRM
  • Weekly Meetings
  • Take two photos of the campus, create, or use for social media listings
  • Schedule/share Social Media posts using ZOHO Social for daily postings
  • Update Website/Share on Google My Business
  • Assigned projects
  • Daily/Verify Cyfe report

Thursday

  • Advertising
  • Enter leads into leads tracker and help contact
  • Take two photos of the campus, create, or use for social media listings
  • Schedule/share Social Media posts using ZOHO Social for daily postings
  • Create ads and images for weekly advertising
  • Assigned projects
  • Daily/Verify Cyfe report

Friday

  • Advertising
  • Post on Facebook groups
  • Update website/Share on Google My Business
  • Post Graduation photos on social media
  • Collect, scan surveys and email to manager
  • Send Pozative reviews to good reviews
  • Schedule posts for the weekend
  • Add graduates to remind and constant contact
  • Send job listings and graduation photo to classes on constant contact
  • Cyfe Report/Weekly Report

Saturday

  • Scheduled posts should be shared via ZOHO Social